Maxim Wien will open a new bar called Maxim Legacy Bar in June 2025. The venue is located at Schellinggasse 1 in Vienna’s 1st district, in the building that previously housed EVE Bar.
The bar will operate Monday through Saturday from 8 PM to 5 AM. It remains closed on Sundays.
Background
The new bar is named after Pepi Stern, who founded Maxim Wien. Stern operated in Vienna’s adult entertainment industry for decades before his son took over the business. The Legacy Bar will feature quotes from Pepi Stern displayed on the walls. The sex bar is positioned as a continuation of Stern’s original business concept.
The original Maxim Wien location operates within walking distance of the new bar. That venue has served local and international customers for years. The Legacy Bar will serve premium alcoholic beverages, including champagne and luxury spirits. The operators have not announced any special events or programming.
The new bar already has a website, what can be found at https://maxim-legacy.com/.
Contact details:
- Business name: Maxim Legacy Bar
- Address: Schellinggasse 1, 1010 Wien
- Phone: +4369917172031
- Operating hours: Monday-Saturday 8 PM-5 AM
- Entry: Free
Pepi’s Legacy
The website of the Maxim Legacy Bar has a dedicated subpage for Pepi Stern’s quotes. However, the website shows them in German, here’s the rough translation of them:
- “Every guest who drinks a beer at Maxim is my friend!”
- “Life always moves on — and the only way is forward.”
- “The Vienna State Opera is the cultural heart of the world, and Vienna is the most beautiful city in the world.”
- “God is nature, and nature is God!”
- “Percy Sledge, Rebbie Jackson, Inner Circle and many more… They ALL performed at my place.”
